Language and inclusion: a reflective overview

by Kitty Bates | Sep 8, 2020 | Copywriting and content, Marketing, PR

Language and inclusion: a reflective overview marketing / content Language is our way of communicating, expressing ourselves and telling stories. It’s what keeps us connected, and as author Edward Bulwer-Lytton said: “The pen is mightier than the...

If you want to build your brand – have an opinion

by Natalie Weaving | May 12, 2020 | Copywriting and content, Marketing, PR

Marketing / branding / PR If you want to build your brand – have an opinion Let’s be real. No one gets anywhere by sitting on the fence about everything. And with small businesses, agencies and coffee shops everywhere, how are you going to make yours...

Marketing actions to do for businesses during isolation or quiet times

by Natalie Weaving | Mar 18, 2020 | Copywriting and content, Email Marketing, Marketing, Photography, PR, SEO, Social Media, Website Owners

Marketing / seo / website / social media Marketing action check list for businesses during isolation or quiet times Marketing actions to consider during isolation or quiet times.   Millions of small business owners, customer-facing roles and workers are now faced...

Why you should practice what you preach when it comes to PR strategy

by Team TFG | Nov 6, 2018 | Copywriting and content, PR

PR Why you should practice what you preach when it comes to PR strategy Richard Branson is usually held up as a shining example of business. Even after a few public disasters, his PR strategy to handle such incidents has meant he has, broadly speaking, come out on...

3 ways facilities management companies can improve their off & online marketing activities

by Natalie Weaving | Aug 7, 2018 | Copywriting and content, Marketing, PR, Social Media

marketing 3 ways facilities management companies can improve their off & online marketing activities There are not many marketing avenues that facilities management companies are not utilising. From online marketing activities such as social media through to...

How to get press coverage without using traditional PR techniques

by Team TFG | Mar 21, 2017 | Marketing, PR

PR How to get press coverage without using traditional PR techniques Writing a press release has no guarantee of press coverage and rejection is often part and parcel of the process. PR is a tough game to master. Having a great relationship with journalists seems...