Empathy is the Future

Empathy is the Future

Empathy is the Future marketing  With 2021 feeling like an extension of 2020 but with a sprinkle of more hope, it is hard to predict what the “marketing trends” might be for this year. That said, there have been many lessons learnt over the last 12 months,...
Purpose-led Marketing

Purpose-led Marketing

Purpose-led Marketing marketing  I was grateful to be invited to talk with Steve Randell on the Share Your Difference Podcast in early 2020. But for many reasons that talk didn’t happen until much later. And thank goodness. A particular global situation...